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Freemium Summit 2010 – An Event Focused on the Freemium Business Model
1- Grab someone WITHIN your community who is doing it for free and pay them
2- I don't think it is something you can learn, hire or foster. It is a natural thing for someone who is passionate and interested in their specific community.
PS. I would love to be the Charles Hudson's blog community manager. Maybe that will get me a link on his Favorite blogs one day=)
-Noah
http://ben.casnocha.com/2007/03/the_role_of_eva...
Most likely, it is a confluence of many individual things. The trick is understanding which are controllable by the site owner and working on the things that you can't control. But it may not be something that any one person could be able to evaluate. Perhaps that's why these people tend to be in short supply.